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Legal

Terms of Use.

The ground rules for using the Silverback Marketing website: what you can expect from us, what we ask of you, and how the legal details work.

Overview

Welcome to Silverback Marketing ("Silverback Marketing," "we," "our," or "us"). These Terms of Use ("Terms") govern your access to and use of our website, services, content, tools, resources, and related materials available through our website (the "Site"). By accessing or using the Site, you agree to be bound by these Terms. If you do not agree to these Terms, please do not access or use the Site.

Last updated: July 5, 2026

01

Acceptance of Terms

By using this Site, you represent that you are at least 18 years of age or have the legal authority to enter into these Terms on behalf of a business or organization.

These Terms apply to all visitors, users, clients, and others who access the Site.

02

Use of the Website

You may use this Site only for lawful purposes and in accordance with these Terms.

You agree not to:

  • Violate any applicable law or regulation.
  • Attempt to gain unauthorized access to any portion of the Site, servers, or networks.
  • Interfere with the operation, performance, or security of the Site.
  • Upload or distribute malware, viruses, ransomware, or other malicious code.
  • Reverse engineer or attempt to discover proprietary systems or software.
  • Copy, scrape, harvest, reproduce, or automate the collection of Site content except where expressly permitted by law or authorized by Silverback Marketing.
  • Misrepresent your identity or affiliation.
  • Use the Site in any manner that could damage or impair our services or reputation.

We reserve the right to suspend or terminate access to the Site for violations of these Terms.

03

Services

The information presented on this Site is provided for informational purposes only.

Silverback Marketing offers professional services that may include:

  • Search Engine Optimization (SEO)
  • Generative Engine Optimization (GEO)
  • AI Search Visibility Strategy
  • AI Readiness Consulting
  • Technical SEO
  • Website Design and Development
  • Paid Media Management
  • Analytics and Reporting
  • Marketing Strategy
  • Content Strategy
  • Automation Consulting
  • AI Workflow Development
  • Related digital marketing and technology consulting services

Nothing on this Site constitutes a binding offer to provide services. Professional engagements are governed exclusively by separate written agreements between Silverback Marketing and its clients.

04

No Guarantee of Results

Digital marketing outcomes depend on many variables outside of our control, including but not limited to:

  • Search engine algorithm updates
  • AI platform changes
  • Advertising platform policies
  • Industry competition
  • Customer behavior
  • Website quality
  • Market conditions
  • Technical limitations

Accordingly, Silverback Marketing does not guarantee:

  • Search rankings
  • Organic traffic
  • AI citations
  • AI Overview placement
  • Lead generation
  • Revenue growth
  • Conversion rates
  • Advertising performance
  • Return on investment
  • Search engine indexing
05

Intellectual Property

Unless otherwise stated, all content on this Site is owned by or licensed to Silverback Marketing, including but not limited to:

  • Text
  • Graphics
  • Branding
  • Logos
  • Icons
  • Images
  • Videos
  • Documentation
  • Reports
  • Whitepapers
  • Templates
  • Frameworks
  • AI Readiness materials
  • Prompt libraries
  • Automation workflows
  • Software
  • Source code
  • Website design
  • Downloadable resources

These materials are protected by United States and international intellectual property laws.

No content may be copied, reproduced, distributed, modified, published, sold, licensed, or used to create derivative works without our prior written permission.

06

User Submissions

If you submit information through forms, email, uploads, or other communications, you grant Silverback Marketing a non-exclusive license to use that information solely for the purpose of responding to your inquiry or providing requested services.

You represent that you own or have permission to submit any information or materials you provide.

07

Artificial Intelligence

Silverback Marketing uses artificial intelligence to enhance research, workflow efficiency, analysis, automation, and content development.

Artificial intelligence serves as an assistive technology that helps our team work more efficiently while supporting human expertise. It is not used as a substitute for professional judgment or strategic decision-making.

AI-generated information may occasionally be incomplete, outdated, or inaccurate. For that reason, Silverback Marketing does not rely solely on AI-generated output when providing recommendations or client deliverables.

All client-facing recommendations, strategies, reports, analyses, documentation, and content are reviewed, evaluated, and approved by qualified professionals before delivery.

08

Responsible AI Use and Client Data Protection

Silverback Marketing is committed to the responsible, ethical, and secure use of artificial intelligence.

Protecting our clients' confidential information is a core principle of our business.

We do not knowingly submit confidential client information, proprietary business information, trade secrets, customer data, or other non-public materials into publicly accessible AI systems or consumer AI platforms where such information could be retained, used for model training, or become accessible outside of authorized processing.

When artificial intelligence is used within our workflows, it is used under controlled processes designed to protect confidentiality, privacy, and data security.

Every deliverable that benefits from AI assistance undergoes human review before it is delivered to a client. Depending on the nature of the work, our review process may include multiple rounds of verification for:

  • Technical accuracy
  • Factual correctness
  • Strategic alignment
  • Brand consistency
  • Quality assurance
  • Client-specific requirements
  • Regulatory or platform compliance, where applicable

Final recommendations, strategies, analyses, reports, technical audits, content, automation workflows, and deliverables are reviewed and approved by qualified professionals before they are provided to clients.

Silverback Marketing continually evaluates the technologies we use and reserves the right to limit, modify, or discontinue the use of any AI platform that does not meet our standards for confidentiality, security, privacy, reliability, or responsible data handling.

While we implement commercially reasonable administrative, technical, and organizational safeguards designed to protect client information, no electronic system can be guaranteed to be completely secure.

09

Educational Content

Articles, guides, webinars, downloads, templates, reports, videos, and educational resources are provided solely for informational and educational purposes.

Nothing on this Site constitutes:

  • Legal advice
  • Financial advice
  • Tax advice
  • Investment advice
  • Accounting advice
  • Professional consulting specific to your business

You should consult qualified professionals regarding your particular circumstances.

10

Client Materials

Clients retain ownership of the content, trademarks, branding, and other materials they provide unless otherwise agreed in writing.

Silverback Marketing retains ownership of its:

  • Proprietary methodologies
  • Frameworks
  • Internal processes
  • Templates
  • Prompt libraries
  • AI workflows
  • Software
  • Automation systems
  • Documentation
  • Internal tools
  • Research methodologies

Unless ownership is expressly transferred through a written agreement.

11

Third-Party Services

Our Site may contain links to third-party websites, software platforms, advertising platforms, AI services, payment processors, or analytics providers.

These third-party services operate independently of Silverback Marketing.

We are not responsible for:

  • Their content
  • Their privacy practices
  • Their security
  • Their availability
  • Their policies
  • Their products or services

Your use of third-party services is governed by their respective terms and privacy policies.

12

Website Availability

We strive to keep our Site available, accurate, secure, and up to date.

However, we do not guarantee uninterrupted or error-free operation.

The Site may be unavailable due to:

  • Maintenance
  • Software updates
  • Security improvements
  • Hosting issues
  • Internet outages
  • Third-party service interruptions
  • Circumstances beyond our reasonable control

We reserve the right to modify, suspend, or discontinue any portion of the Site at any time without notice.

13

Disclaimer of Warranties

The Site and all content are provided "as is" and "as available."

To the fullest extent permitted by law, Silverback Marketing disclaims all warranties, whether express or implied, including but not limited to warranties of:

  • Merchantability
  • Fitness for a particular purpose
  • Non-infringement
  • Accuracy
  • Availability
  • Reliability
  • Completeness

We do not warrant that the Site will be uninterrupted, error-free, or free of harmful components.

14

Limitation of Liability

To the fullest extent permitted by applicable law, Silverback Marketing shall not be liable for any indirect, incidental, consequential, special, exemplary, or punitive damages arising from or relating to your use of the Site.

This includes, without limitation:

  • Loss of profits
  • Loss of business
  • Loss of revenue
  • Loss of goodwill
  • Loss of data
  • Business interruption
  • Loss of opportunities

Our total liability arising from your use of the Site shall not exceed the amount, if any, paid by you to access the Site.

Some jurisdictions do not permit certain limitations, so portions of this section may not apply.

15

Indemnification

You agree to defend, indemnify, and hold harmless Silverback Marketing, its owners, employees, contractors, affiliates, and partners from any claims, damages, liabilities, losses, costs, or expenses, including reasonable attorneys' fees, arising from:

  • Your misuse of the Site.
  • Your violation of these Terms.
  • Your violation of applicable law.
  • Your infringement of another person's rights.
16

Privacy

Your use of this Site is also governed by our Privacy Policy.

Please review our Privacy Policy to understand how we collect, use, store, and protect your information.

17

Accessibility

Silverback Marketing is committed to providing a website that is accessible to as many users as reasonably possible.

If you encounter accessibility barriers while using the Site, please contact us so we can work to improve your experience.

18

Governing Law

These Terms shall be governed by and interpreted in accordance with the laws of the State of California, without regard to its conflict of law principles.

Any dispute arising from these Terms or your use of the Site shall be brought exclusively in the state or federal courts located in California.

19

Changes to These Terms

Silverback Marketing may update these Terms of Use from time to time.

When changes are made, the Effective Date at the top of this document will be updated.

Your continued use of the Site after revised Terms become effective constitutes your acceptance of the updated Terms.

20

Contact Information

If you have questions regarding these Terms of Use, please contact Silverback Marketing through the contact information provided on our website.

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